Hi, I'm Raja.

I make complex products simple, build the teams that ship them, set up design to scale, take products from 0 to 1 and 1 to 10, design from startups to Fortune 2000, stay curious, make enterprise AI simple to use, build design teams that ship, and build design systems teams adopt.

Design. AI. Product. Leadership.

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Selected work

How do you keep a renovation on schedule when one crew runs late?Designing and shipping a booking website and a multi-crew, multi-day scheduler for a renovation studio in one monthWhat if AI adoption isn't a tooling problem, but a context problem?Reframing AI adoption as a context problem: building the shared context layer before the agentsWhere is my package, and who has it right now?Flight-tracking ETA: making a cross-border shipment legible, leg by leg
All case studies →

Shipped in codeGitHub →

ship-gate

Pre-production audit tool. 89 checks across 8 categories.

Claude Code / TypeScript / CLI

View on GitHub →

template-hub

Config-driven Next.js static site generator. One JSON file spins up a full production site.

Next.js / TypeScript / CLI / Tailwind CSS

Problem
Local businesses need websites without custom dev cost
Solution
One JSON config → full production site
Scale
31 business presets, designdotmd theming, Vercel deploy
View on GitHub →

25+ Claude Code skills. Built for how I actually work.

  • Product planning

    app-planner Idea to scoped implementation plan

    structured-prompting Discovery before execution

  • Design systems

    design-system-engine Tokens, palettes, anti-slop gates

    design-review 10-dimension UI audit

  • Content & distribution

    social-content-engine Trend discovery to published posts

    dribbble-shot-generator Concept-driven series pipeline

  • Web agency

    landing-page-engine Section-based composition with quality gates

    web-agency-pipeline Prospect, audit, build, deploy

  • Quality gates

    ship-gate 89-check pre-production audit

    pr-gate Pre-PR branch audit

  • AI tooling

    n8n-forge Workflow template builder

    humanizer 8-pass AI pattern removal

Design craftView all on Dribbble →

18 years of shipping.

I started by building what I designed. I've shipped every role since.

I've led design across industries, from early-stage startups to public-listed enterprises. My approach stays the same: understand the complexity, listen to users, build the team, set up the system, ship the product. Then do it again at the next scale.

More about me →
  1. 2023 - now
    Kore.ai

    Leading, and still shipping

    Design it, ship it.

  2. 2020 - 2023
    Quincus, PropertyGuru

    Teams that ship

    Not just screens.

  3. 2015 - 2020
    NextLabs, 8x8

    Complex systems, shipped simple

    Complexity is the job, not the excuse.

  4. 2011 - 2015
    Qatar Airways, XAML

    Shipped to people at work

    Design for the person using it all day.

  5. 2008 - 2011
    Botcode, HTML and CSS

    Design it, build it

    Design what can ship, from day one.

Industries
Enterprise AI, B2B SaaS, fintech, logistics, telecom, proptech
Countries
India, Qatar, Singapore
Scale
Early-stage startups to public-listed enterprises
Full experience →

What I do

01

Product Design

Complex products, enterprise platforms, B2B SaaS, data-rich applications.

02

Design Leadership

Team building, mentorship, design culture, cross-functional collaboration.

03

Design Systems

Tokens, components, adoption strategy, scalable libraries.

04

Design Strategy

Product strategy, process definition, design operations, business impact.

Tools I ship with

Design

  • Figma
  • Figma Make

AI

  • Claude Code
  • Codex
  • Cursor
  • Lovable
  • v0
  • n8n

Build

  • HTML and CSS
  • XAML
  • React
  • Next.js
  • TypeScript
  • Tailwind CSS
  • Vercel

Design isn't done until it ships.

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© 2008 - 2026 Rajaraman Arumugam